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Finding the Right Marketing Tool for Your Business

Small business marketing is a progressive process. When you're starting a business, your needs are different than when you're in expansion mode. To bring the message home, the crawl, walk, run metaphor perfectly applies to small businesses. You need to ...and more » #businessmarketing


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Types of Marketing Strategies

Don't have a website yet? With around 40 percent of the world online, businesses that don't have a website are likely to be missing out on a serious chunk of the market. You don't necessarily have to sell your products on your website. Simply making it ... #businessmarketing


3 Things To Consider When Establishing A Marketing Budget

After creating an annual net income forecast, an owner should follow the U.S. Small Business Administration's advice and dedicate seven to eight percent of their firm's revenue to their marketing efforts. Without this information, businesses run the ...and more » #businessmarketing


Influencer marketing: 10 mistakes brands make and how to fix them

Influencer marketing is now common than ever. Businesses, both large and small are tapping into this marketing strategy to help increase their online and offline presence by enhancing their brand awareness. However, you need to understand that ... #businessmarketing


The Marketing Edge – Seven essential components of a small business marketing plan

If you've recently decided to start your own small business, are in the beginning stages of developing your business, or you're even a well-established business in need of a boost, a small business marketing plan can help you make a number of important ... #businessmarketing


4 Small Business Marketing Strategies That Won't Break The Bank

The answer: Innovative marketing strategies. Getting your name and your story out there so people can get to know you, learn what is special about what you do and form a connection with your brand. Effectively accomplishing this feat is what will allow ... #businessmarketing


5 Ways the Smartest Businesses Use Instagram Marketing

Interested in even more ninja-level Instagram marketing tips? Instagram is co-hosting a free, day-long event called School of Hustle on August 14 aimed at helping entrepreneurs better use social media to grow their businesses. You can apply by July 28 ... #businessmarketing