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Social Media Matters in Marketing for More Reasons Than You Think

If you know anything about modern day marketing, then you know social media is critical. This is the first time in history that people have been instantly connected all over the world, able to communicate in a moment over different mediums. #marketing


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Studying Digital Marketing in a Post-Privacy Era

Joseph Turow, the Robert Lewis Shayon Professor of Communication at Penn's Annenberg School for Communication, is a longtime observer of these advertising and marketing industry practices and one of the leading experts in the field. His research ... #marketing


Marketing strategies that work for small business owners

But the growing number of marketing channels available today makes it even more difficult to find the best marketing strategies to build your business. #marketingideas


Tony Robbins: What I Learned From the World's Greatest Investors

Tony Robbins came to fame in '90s infomercials, pitching 30-day programs with slogans like "personal power." Over the next two decades, through entrepreneurship and a message of self-transformation delivered with zeal, he won the ears of some of the ... #gorillamarketingideas


Try These Low-Cost Ideas For Using Video In Your Content Marketing

... or showing it in use. How-to tip: Consider the frequently asked questions your customers ask about your product, and make sure to answer them in your video. #marketingideas


Marketing Tips for Awkward Brands in a Social Media Era

Social media might be an avenue to unwind for the average person, but to business owners, it's a marketplace. If you want your brand to be given the time of day, you need to come up with a social media marketing strategy and work religiously to achieve ... #socialmediamarketingstrategy