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In SEO, It's Not What You Do, It's How You Do It - Search Engine Watch (#SEW)

In SEO, It's Not What You Do, It's How You Do It - Search Engine Watch (#SEW)

For years (perhaps as long as I've been in this industry), I've read comments all over the web about how "anyone can do SEO" and/or the obligatory "don't waste your money on an SEO expert."

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