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Showing posts from 2015

For my friend Sarah Pierce, here's her PledgeMusic campaign video for her new Barbed Wire album

I'm working on a post about crowdfunding, but wanted to share my friend Sarah Pierce's new PledgeMusic campaign that starts today. She's raising funds to help in the production, printing, distribution and promotion of her new album Barbed Wire. I've been involved every step of the way including sitting in on her vocal tracks to working on Sarah's promo plan. I'll cover more next week, but today, please go check out Sarah's PledgeMusic video and then click the link to her campaign. Any help is great appreciated and there's lots of really cool donation gifts too!

From Sarah Pierce:

I am beginning to record my 9th CD, Barbed Wire. I am so excited about this collection of songs. They have each been a long time coming. Along with my wonderful band (Merel Bregante, Mike Dorrien, Carl LoSchiavo, and Doug Hudson, I have friends that have been part of my music along the way joining us…John McEuen(NGDB), Cindy Cashdollar, Cody and Willy Braun, Riley Osborne, David…

Cloth the Homeless and Educated Masses!

So I've been kicking around this idea for some time now and if done right, it can have more than just a great impact on your business. This one's going to cost you a little, but it's still cheaper that some.

Get some t-shirts printed that feature your company logo and website. I'd go with bright colored shirts, short-sleeve if it's warm out and long sleeve if it isn't.

Now the fun part, "Distribution". You need to do this part carefully as not to seem like you're just a company pushing your brand, but yet a "business that cares about it's community". I'd make up some bags and put together a t-shirt, a bottle of water, an oat bar, etc. Once you have all your t-shirts in a "kit", pack them up and start handing them out, one by one to the folks you see panhandling on the street corners, living under bridges, etc. Chances are pretty high, especially in cold or really hot weather, that they'll add your t-shirt to their w…