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Showing posts from May, 2015

Cloth the Homeless and Educated Masses!

So I've been kicking around this idea for some time now and if done right, it can have more than just a great impact on your business. This one's going to cost you a little, but it's still cheaper that some.

Get some t-shirts printed that feature your company logo and website. I'd go with bright colored shirts, short-sleeve if it's warm out and long sleeve if it isn't.

Now the fun part, "Distribution". You need to do this part carefully as not to seem like you're just a company pushing your brand, but yet a "business that cares about it's community". I'd make up some bags and put together a t-shirt, a bottle of water, an oat bar, etc. Once you have all your t-shirts in a "kit", pack them up and start handing them out, one by one to the folks you see panhandling on the street corners, living under bridges, etc. Chances are pretty high, especially in cold or really hot weather, that they'll add your t-shirt to their w…